Optimize Your Cross-Channel Ads
Effortlessly manage and enhance your ad campaigns across multiple platforms for maximum reach and effectiveness.
Create & activate high value audiences
Create
Unlock the power of your marketing insights to create audience segments based on user behavior. Our Audience Builder enables precision targeting so you can deliver relevant ads.
Auto-sync
Once you have defined your audience segments, keep them automatically up-to-date with hourly or daily syncs.
Distribute
Automatically distribute user segments to test new channels for extended reach, test campaign copy for improved messaging, or a/b test ads to retain or re-engage a stagnant audience.
Engaging the right audience with the right message
Audience Builder is equipped with many and/or conditions to build highly-customizable audience segments for precision targeting. Re-engage inactive users, dynamically retarget users who have abandoned cart, activate new users, or encourage incremental revenue from loyal customers.
Re-engage audiences
Distribute your custom re-engagement audiences to re-engage inactive users or cross-sell to your most frequent purchases across all your sources
Suppress audiences
Don’t waste your budget on the wrong audience. Suppress users who’re already active, or who don’t fall into your targeting criteria.